Kohl’s
The ask: The client wanted to created 30s, 15s, and 6s video action campaigns and in-stream ads to promote their Kohl’s Card, rewards program, and credit event for cardholders during the holiday season.
The goal: Drive sales and Kohl’s card signups.
My role: As we were only given holiday visual assets and messaging guidelines, I wrote original scripts for all videos, which we then recorded with a voice-over artist.